Ben Mansfield

Head of Audience Development & Analytics: Ben has more than 20 years’ healthcare experience working across both pharmaceutical companies and medical media and returned to MGP in 2019 after working here for 6 years until 2010. In the years prior to his return Ben has been heavily involved in pushing the boundaries of digital marketing in the pharmaceutical industry, working at and  Four Health Media. Ben also sits on the Pharmaceutical Marketing Society Committee and is a member of the Digital Working Group. As Head of Audience Development & Analytics, Ben is responsible for driving engagement with MGP publications, particularly online.